Medicilio

Project duration:

February - March 2022

Channels:

Instagram

Facebook

All Cases

Age:

30-50

Location:

Italy (Milan)

Interests:

Sport, Family, Health & Wellness, Medicine.

Campaign goals

Brand Awareness

Generate brand awareness around Medicilio's home services available in the city of Milan.

Digital Channel Positioning

Strengthening the Brand's positioning on digital channels.

Instagram Growth Support

Supporting the growth of Medicilio's Instagram follower base.

Top Influencers posts:

@valelafarmacista

Ho deciso di condividere con voi questo servizio che ritengo utilissimo dato il particolare e delicato momento storico in cui viviamo: è importante la prevenzione e la diagnosi precoce e spesso ci ritroviamo a rinunciare a visite mediche importantissime perché non vogliamo o riusciamo a recarci in strutture ospedaliere.MEDICILIO cerca di risolvere questo problema grazie ad un servizio di medicina a domicilio prenotabile online o tramite telefono. Sarà il medico a recarsi direttamente a casa tua! 🏠Vi lascio il link alla loro pagina Instagram: https://bit.ly/3GQjUWGSeguiteli per scoprire tutti i servizi che MEDICILIO offre!...#sponsored #medicilio #medicinadomicilio #curarsiacasa @medicilio.it

Saves:

110

Likes:

1 090

Comments:

40

Total engagement:

15 440

Total impressions:

14 200

Total results

The 4 creators activated in the campaign were able to create high-performing content both in terms of quality and quantity.

Engagement results

The campaign generated a total engagement of 90,6K interactions (+8.2% compared to the benchmark) and 474 new followers (+14%).

Amount of creators:

4

Total live content:

12

Total views:

Total likes:

Total comments:

Saves:

Channels:

Instagram

Facebook

Total engagement:

90,598

Total impressions:

90,342

Content type:

IG Stories & Video

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